Category Archives: Business

What to Do When Your Ideal Customer Isn’t Who You Expected

Most businesses choose their target customer based on self-perception of their brand, and then the marketing team goes after them. Your own perception of your brand, however, doesn’t always reflect what’s actually happening in the marketplace.

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Source:: Entrepreneur

What Top Performers Can Learn From Disney’s Firing of the Voice of Kermit the Frog

It comes to show that even at the highest level, you still need to be a team player.

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Source:: Entrepreneur

Stop Trying to Make Yourself Fit a Career That’s Not Right For You

A new assessment tool guides users toward ventures and business models that are a more natural match for their inherent personality traits.

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Source:: Entrepreneur

James Franco’s Movie About The Worst Movie Ever May Have The Best Cast Ever

The first trailer for the long-awaited film “Disaster Artist” is here, with a sprawling cast of actors that needs to be seen to be believed.

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Source:: Fast Company

The Diary of An Ex-Amazon Intern

An Amazonian tells us what it’s like interning for one of the hottest companies on the planet.
It’s been 23 years since Jeff Bezos founded Amazon.com and in that time the company has come to dominate almost every industry it’s dipped its toes in. First it was books, then general e-commerce. After that came the world’s most popular e-reader, the Kindle, followed by music and video streaming services, original content, web hosting, smart home technology like the Echo, and most recently, groceries, with its takeover of Whole Foods. Considering all that, it’s no wonder why Fast Company chose Amazon as the Read More

Source:: Fast Company