Axe-Throwing Bars: Why Mixing Weapons And Beer Is Surprisingly Good Business
At an experiential bar in Brooklyn, alcohol is served with a dash of excitement. The owner of Kick Axe explains why patrons are lining up to hurl hatchets.
“There’s something really primal about it,” says Ginger Flesher-Sonnier, referring to the sensation of throwing an axe. “It’s hard to describe–it just feels good.”
Source:: Fast Company